Salmon Theory

We’re a cold water surf company, making cold water surf spots more accessible. Anything that showcases cold, wintery waves and men and women head to toe in neoprene, enjoying waves -is right in our wheelhouse. We’ve opened up relationships globally, with a select few people who bring this lifestyle to life visually. Dylan and Ryan [...]

tan lines…

vimeo cody

on the back of the neck are right around the corner. All those things that coincide with Spring and Surf – lighter evenings, 3/2 out of hibernation, tan lines on the back of the neck and a dab of sun protection on the tip of the nose. Call these things nostalgic, the very thought of [...]

1500 frames per second

“There’s no other spot in the world like Maverick’s, you can jump off a plane 20 minutes away and drive down to the beach”, says Ken Collins. Rocky Romano is a guy who lives his life in between big swells. He’s sat on ski’s in some of the oceans biggest swells and captured almost every [...]

Crappy surf companies

Surfing Mexico

There’s so much crappy surf stuff out there and usually punted out by the big guys. A lot of the time, we have a hard time getting through a whole video for that matter, and then a gem like this shows up – Mr. Struck, this gave us goosebumps for 4minutes and 6 seconds – [...]